burenina.com | The Butterfly Effect - ss2020 fashion collection

Please Wait...

The SS 2020 Butterfly Effect collection by Burenina speaks about a metaphorical phenomenon where even a small impact on the conventional system can have huge consequences.

“A butterfly wing beat in Singapore can lead to a strong tornado in North Carolina,” wrote Edward Loretz, a mathematician and co-creator of Chaos Theory. That is how the scientist described the precariousness and instability of a chaotic system in which any event occurring in one place entails changes in another.

Fashion designer Elena Burenina transfers this idea to the modern world, where human actions, relationships, emotions play a vital part. Sometimes we ourselves are not aware of our power and the fact that our seemingly insignificant act or phrase can lead to severe consequences for a shift of the whole system.

Manifesto of designer Elena Burenina in the SS 2020 collection: even if a flap of a butterfly’s wing can cause a tsunami, what is then a human capable of?

“People sometimes don’t even suspect what a powerful potential lies inside us. Often, they level their capabilities, thinking: I can’t do anything, why do I need it, it won’t work out anyway. However, a posteriori even the slightest movement can turn the system around, even a flap of a butterfly wing. A human must feel his power! ”- Elena Burenina comments on the creation of the collection.

«The Butterfly Effect»
burenina ss2020 fashion show look 001
burenina ss2020 fashion show look 002
burenina ss2020 fashion show look 003
burenina ss2020 fashion show look 004
burenina ss2020 fashion show look 005
burenina ss2020 fashion show look 006
burenina ss2020 fashion show look 007
burenina ss2020 fashion show look 008
burenina ss2020 fashion show look 009
burenina ss2020 fashion show look 010
burenina ss2020 fashion show look 011
burenina ss2020 fashion show look 012
burenina ss2020 fashion show look 013
burenina ss2020 fashion show look 014
burenina ss2020 fashion show look 015
burenina ss2020 fashion show look 016
burenina ss2020 fashion show look 017
burenina ss2020 fashion show look 018
burenina ss2020 fashion show look 019
burenina ss2020 fashion show look 020
burenina ss2020 fashion show look 021
burenina ss2020 fashion show look 022
burenina ss2020 fashion show look 023
burenina ss2020 fashion show look 024
burenina ss2020 fashion show look 025
burenina ss2020 fashion show look 026
burenina ss2020 fashion show look 027
burenina ss2020 fashion show look 028
burenina ss2020 fashion show look 029
burenina ss2020 fashion show look 030
burenina ss2020 fashion show look 031
burenina ss2020 fashion show look 032
burenina ss2020 fashion show look 033
burenina ss2020 fashion show look 034
burenina ss2020 fashion show look 035
burenina ss2020 fashion show look 036
burenina ss2020 fashion show look 037
burenina ss2020 fashion show look 038
burenina ss2020 fashion show look 039
burenina ss2020 fashion show look 040
burenina ss2020 fashion show look 041
burenina ss2020 fashion show look 042
burenina ss2020 fashion show look 043
burenina ss2020 fashion show look 044
burenina ss2020 fashion show look 045
burenina ss2020 fashion show look 046
burenina ss2020 fashion show look 047
ОФИС
27-29 Kudryavskaya str, Kiev, Ukraine
+38 044 333 44 75
+44 208 808 73 35

 

 

 

МАГАЗИН
21-23, Bolsunovskaya, Kiev,
+38 044 334 58 34